Meeting/Event Information

As facility management becomes more and more about attracting internal and external customers to a space, we can learn a lot from the retail sector. Come and see how HyVee is innovating in the food sales industry and learn about the infrastructure that supports this goal.

In the cutthroat world of grocery stores, HyVee is emerging as a player with their finger on the pulse of what customers are seeking. Rather than focusing only on food products, HyVee has elevated the concepts of 'convenience' and 'ease of use' to the top of the list of features for their clientele. Capitalizing on a consumer's desire for covering multiple needs under one roof, they are offering expanded and upscale versions of classic grocery departments coupled with a wide variety of fast-casual dining, a pub and complementary shopping experiences in clothing/shoes and health and fitness. Combining these features with store-wide digital information through QR code signage and dozens of video screens to effortlessly get information in the hands of their customers makes for a custom experience for each visitor to their store.

The new Ashwaubenon store is relatively unique in the HyVee portfolio, occupying a converted Shopko facility at the north end of Bay Park Square Mall. At 125,000 square feet, it's the largest location they operate.